How Do You Serve Two Types of Customers – (HINT: You Can't) – VIDEO

Published by Mike Michalowicz (Google+)

Another video by Mike Michalowicz, Author of The Toilet Paper Entrepreneur

Category: Video
Tags: , , , , , .
  • http://www.nancymcconnell.com Nancy McConnell

    I am not allowed to nention my Cos. name, but I believe you can absoutely serve two types of customers!!!!!

  • http://www.SimplyWorkingFromHome.com Cheryl Hill

    Another Great Video Mike -

    Just wanted to give you a BIG THANK YOU reminding everyone NOT TO EAT THE CANDLES, they may be natural but not sure they want to find out what would happen if they do. :0)

    P.S. Here is a shorter Website for you… since the other one was TOO LONG!!! lol

    http://www.CandlesByChill.com

    Your the Best!
    Chill

  • http://tv.factor77.com/ @JoshHurlock

    Thanks for the video. I think you can serve two types of customers as long as there is equal effort put into both. One would then need the two websites as Mike explained. In the case of Mother Ink Tats, the best option is to stay with that target market because that is resembled in the business name. To serve another customer would change the whole name and business strategy.

  • http://www.motherink.com Laura S.

    Thanks, Mike! Sean also wants to know when you can take him for a real tattoo…

  • Mike Michalowicz

    @Laura – when Sean takes me out for a beer, I will get him a real tat!

    - Mike