The Secrets To Innovation – DISCUSSION

This blog post is here to specifically discuss the "Secrets To Innovation" video - if you haven't seen it you can click on the graphic below to watch it. In the video I share 7 key strategies to standing out from the competition - BIG TIME!  What are your thoughts, strategies and suggestions? Share your comments below.

Category: Skill Toolbox
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  • http://www.ejobfairs.com Jason Vrane

    Great Advice! Makes you stop and refocus. We were able to be #5 with 10x different in our industry. Traditional job fairs had many things that “SUCKED”.

    The only thing with being very different is that it makes people a little skidish of trying something different and new. The challenge for us was to convince our potential users we are a much better option. Once people have used our service though, they “LOVE” it and come back for more.

  • Mike Michalowicz

    @Jason – Which industry are you in, and how did you 10x it? Would love to hear the story.

    - Mike

  • http://www.kreatek.com George Barckley

    Bingo was his name-o! You hit it big with these 7. Now, you need to write another book focusing on the 7 Laws of a Million Dollar Idea; can’t waite to read it.

    My push for Social Workflow (Social Networking in 3D) and our service that will one day dominate the SW market will benefit by applying 10x and Blending “thinking”. Once we hit our million dollar mark, I’ll shoot you a dollar for the advice. Thanks!

  • http://www.drdavehaleonline.com Dave Hale

    Jason, Great info Brother!!!

    I am fairly new to the TPE conclave, but already have found you to be a massive wealth of fresh ideas. Constantly innovating is a must in today’s business world with the ever changing technological issues. We must keep on our toes and change under fire in order to stay ahead of our competitors.

    Keep the good info coming,

    Dr Dave
    The Internet Marketing Professor

  • http://www.ecstewart.com EC (Lisa) Stewart

    Great info, Mike!

    While I’m in the process of applying #4: Helping galleries & boutique re-actualize sales through trunk shows, I am stuck with #6. I’m still trying to build a list of hybrid opportunities for my luxe products and I’m not getting very far.

    Any ideas?

  • http://www.niyacristine.com Niya Sisk

    Fantastic Video Mike. I’m in creative services and brand development. For years I’ve had the obstacle of being in a services industry where the client’s are retaining my talent which means I’m working, producing, consulting, coaching, technologizing around the clock with little brain space left over for life and innovation. This is a well known trap, even a cliche for designers. The challenge is staying in creative work and fulfilling client’s who see YOU as the brand promise without burning out. I’m currently doing a lot of brainstorming around the blending area, and innovation and considering product ideas, the fear is I’ll loose the business completely if I”m extracting my presence and replacing it with product. Hell, I may just open a cafe and have creative brand seminars. Still noodling on all of this. But thank you, this video really helped clarify my thinking.

  • Mike Michalowicz

    @EVERYONE – Check out #5 (EC Lisa Stewart)… she is looking for a brain storm. Let’s help her out!

    - Mike

  • http://www.Brownmob.com Rick Brown

    Mike

    Another great video! Especially enjoyed the story about the bank creating a Pavlovian response ; ) That one stirred up a couple of ideas for me.

    It still amazes me how many folks forget #3. One could make a killing just 10X-ing on the Golden Rule!

    Cheers – Rick

  • http://www.educationtrainingsolutions.com Jan Schwartz

    Great info Mike. Your example of Starbucks for 10X made it crystal clear for me. We are not the fastest, nor the cheapest, but we are different than the new trend of rapid elearning. We are keeping it collaborative with participant to participant communication (education rather than training). Now I need to show people why that is better.

    @ECLisa. What about a consortium of your clients doing a mobile trunk show–trunk show on the road, so to speak, that is ready to go to any venue, any time, any place?

  • http://ukuleleunderground.com Ryan

    Here’s the phone you were talking about

    http://www.jitterbug.com/Phones/

    great video.

  • http://misterpopsicle.com Kevin

    Once again you’ve got my creative juices going and I’m fired up! I’ve been trying to get into the fashion industry only to let “head junk” and a lack of innovation keep me from my dreams of fashion fame. This video showed me exactly where I need to focus to build a great brand that has been strategically designed to get me where I want to be! Starting with #1 – I’d love to hear from anyone that would like to share “WHAT SUCKS” about loungewear/pajamas/tshirts. Mike, I have a feeling I’m going to owe much of my success to your advice – Thank You!

  • Mike Michalowicz

    #10 @Ryan – Well I will be damned. That is exactly it. Thanks.

  • Mike Michalowicz

    #3 George – Thanks, brother. Another book, huh? I wonder if I can type that much again.

    #5 EC – When it comes to the blending technique that I talked about, it is more about getting outside of your industry and drawing in something new. So since you are in the luxury market, is there something in the economy market that you can draw on. Just like Vernon Hills Commerce Bank pulled from Burger King… you might be able to pull a gem from somewhere totally unexpected.

    What luxury business are you in specifically?

  • http://www.80sartist.com 80sartist

    These 7 ideas are so powerful and sticky especially the 10x one.
    Great job Mike.

    Cheers,
    Sam

  • Mike Michalowicz

    #14 @80sarist Thanks Sam. For a second I thought it said “stinky”, had to reread it again and saw “sticky”.

    What is your entrepreneurial endeavor?

    - Mike

  • Mike Michalowicz

    #9 @Jan – What is your business exactly? I like the tip you gave @EC, good thinking!

  • http://rokemedia.com Mike S.

    Innovation to me is flying by the seat of your pants. Innovation is scary and makes a lot of people fret. For me I have been told I am insane, crazy, and I shouldn’t do this business or at least not so hard. But I think the best spot to be in business (my young business) is to be filled with anxiety and be uncertain, makes me figure stuff out. Bust cut to be in.

    I feel crazy that I am doing something right, that I am thinking outside of the box and breaking conventions. Talking about wedding videography in a happy-go-lucky tone on our website, or being brutally honest.

    We are in Utah, home of the Mormon in which a lot of people get married. Tight knit community and sooo much competition. Everyone looks the same so it is a point and land your finger selection. I w/ my partner are trying to “innovate” and find a way to be different to get noticed and also a way to innovate wedding videography in Utah.

  • http://www.80sartist.com 80sartist

    #15 @Mike. I am mentioning Sticky in reference to that excellent book “Made to Stock” that I recommend to anyone.

    Entrepreneurial endeavor: I am in the process of reconsidering my boring 9 to 5 life and your book helped me a lot to act! I have several ideas in mind that I am trying to put on motion. 80sartist.com is one of them.

    Cheers,
    Sam

  • http://www.80sartist.com 80sartist

    A Typo mistake in my previous comment: the book is “Made to Stick” and not “Made to Stock” which would be a nice title for an investment book by the way.

    Sam

  • http://www.spiritofbroadway.org Brett

    When I started by company 12 years ago, it was born from “what I knew that sucked” and “what others experienced that sucked”. Today, with a company that is build on “innovating suckage”, with revenues of almost a million dollars a year, the challenges are how to continue to the innovation that gave birth to the company?

    “Innovating what sucks” definatly works…no question! My company is living proof!! Now that we have tackled the “suckage issues”…how do you keep it innovative??

    Great video!! Tons of notes!!

  • http://rokemedia.com Mike S.

    Typo- Correct version. “I sometimes feel crazy but to me it means I am doing something right, that I am thinking outside of the box and breaking conventions. Talking about wedding videography in a happy-go-lucky tone on our website, or being brutally honest.”

  • http://www.hillcountryhistorian.com Michelle Hill

    My degrees are in history. So when I decided to start my own company I naturally turned to what I knew, history. I accidentally followed several of these steps. I look at academic historians and realized that they were inaccessible to the public. And personal historians are incredibly expensive, and take over a month to complete a project. I happened to have fallen somewhere in the middle.

    My favorite part is how I “blended”. I knew that I didn’t have any business background, so when a friend offered to get me started as a Mary Kay consultant, I jumped at the opportunity. Mary Kay is a successful company and I wanted to know what they knew so that I could apply it to my history company. Turns out that they preach “The Golden Rule”. It also helps that I can give my history clients nice lotions as a “Thank you”.

  • http://www.groveland.com Joni G

    Thanks for sharing and explaining the list so well. Really like your examples/illustrations. Our business was started in order to deal with the “What Sucks!” We are due for some deleting and will look at where we may incorporate more innovation.

  • http://www.AlyandAndrea.com @alyandrea

    Love all these tips- especially third party info gathering. Its kinda secret-op-style critical info to help you grow your business and we love that!
    And since we are just starting our blog/list, we love the win-win-win strategy also. Great way to lift others up while building and offering relevant information to our followers. We’ll implement starting next week and let you know how it grows- errr, goes!

  • Cory

    A couple of things, (1) getting feed back from existing clients is one of the most obvious but overlooked stategies that I see. I typically get together with my clients or try to once per year to do just that. I’m huge on feedback from people in the same business and within my organization, but think that I should focus more heavily on costomers needs, especialy during thes rapidly changing times. (2) Taking action with the information we devour like starving canibals, Mike says it over and over again. I know I am not the only person that deals with hesitation in this area. It can be extremely difficult (in our minds) to break through this mental barrior. That is why video Mike did on head junk was so pertinant. We have got to surround ourselves with the right people!

  • Mike Michalowicz

    #17 @Mike S. – While I understand what you are saying and feeling… I believe innovation needs to be a routine process. Seat of the pants results in inconsistent progress. Often is panic and band-aid fixes.

    It is important (I know, I know… everything is important), to commit / schedule time to innovate.

    Plus innovation don’t need to be “big” they simply need to be better. If a simple change can be made that says you 20 minutes every day… that adds up big time.

    So, schedule time to innovate and don’t worry about how big or small it is. Just make sure you do it

    - Mike

  • Mike Michalowicz

    #19 @Sam – That is an EXCELLENT book. @EVERYONE – Here is the link – http://www.madetostick.com/

  • Mike Michalowicz

    #20 @Brett – Love it (all the “suck” references). I believe, now this is simply experience talking – no academic awareness, that a company can/should be innovating by “suckage exploitation” well into the millions. My experience is the $5M point is when there is a game shift.

    Perhaps you need to pick you Area of Innovation (Quality, Price or Convenience) and then do a 10x on it. I mean radically push up your differentiator.

    Alternatively, unless you are in a HIGHLY niched industry, the “suckage” innovation should be able to address a much bigger market. I mean millions and millions. So possibly you hit on one “suck opportunity” but there is another big “suck” that still needs to be addressed.

    I don’t know. Just trying to give you some push back, on the belief that you de-sucked everything already.

    - Mike

  • http://rokemedia.com Mike S.

    @Mike So… sit down and be more methodical about it. Thanks for the advice. Think I just had a paradigm shift.

  • Mike Michalowicz

    #24 @alyandrea – Win-win-win!!!!

    - Mike

  • http://www.ChicksAtSea.com Sandy Wheeler

    Thanks again for another great learning experience. As a travel agent going after a niche (ladies travel) I really need a “draw”, motivating guest speaker, craft teacher, empowerment coach–a pied piper as I call it. I get offers from wonderful people–all the time–the problem being they want hefty speaker fees and I have almost no budget. (At least at this time–we are growing!!!) What I need is a pied piper willing to “blend” and take a chance. Someone for whom the payoff of doing something different w/great potential and a nice vacation is enough. Any takers out there? Mike, I am anything if not unafraid to ask for what I need! Again, thanks for your input and good information! Sandy

  • Paul Sabaj

    I love the thought process behind the video. I think one of the next places to make money is in the Boomer market with products and services to keep people in the homes safe. With a market of 65 million people to provide for what a great market to look to for success and further inovation and services. Have a safe weekend and enjoy.

  • http://www.hrprincipal.com Maureen

    Perfect info that applies to any entrepreneur. I am a human resources and employee communications consultant and see many useful ideas in your video! Thanks for sharing.
    @hrprincipal

  • http://www.jmackfineart.com Jennifer Mack

    As a fine artist (painter), “innovation” has always been an abstract and highly subjective “idea”. Your explanation so simply put is a complete breath of fresh and (business)-nourishing air. Thank you for offering REAL information.

    Art galleries taking 50% sucks. I am working around that as much as possible and still honoring the gallery business, but will be taking time to brainstorm my art (business) using these 7 points for direction!

    @ #5 (EC Lisa Stewart) I wish I knew more about trunk shows – and marketing is not my forte’ but if i come up with anything i would love to run ideas past you.

  • http://professional-organizer.com Ellen Delap

    Great video! Just at the starting point for me on innovation – so I am at the what sucks level! So much info being shared. I especially love win win win! A concept that I will be brainstorming on to apply directly to my work.

  • http://www.ecstewart.com EC (Lisa) Stewart

    Thanks for your input. I design fine art and luxe accessories based on my illustrations. Most work is done in my own studio and I also license my art.

    @Sandy -I’m trying to figure out how I could help. Are you taking groups on cruises? Retreats to vineyards? Perhaps start with a theme and then find your expert…

  • http://www.ChicksAtSea.Com Sandy Wheeler

    @Lisa Stewart- thanks for the input. I have a ladies cruise that we are trying to have at least once, if not twice a year, that is the main thing I need “experts” for. I call them drawing card people–and they really don’t have to be experts, just folks with a skill or idea to share that will bring the girls in. I had a jewelry maker ready to sail last year, but she backed out at the last minute. This year the reduced cost of the cruise (less than two years ago) was the draw. But we are running with small numbers, it’s not the success I want it to be. I tried my best to convince a local quilt shop owner who is very popular to be a quilting cruise, but I could not guarantee the numbers yet. It’s like the old saying: you can’t get a job without experience and you can’t get experience without a job. My other, smaller trips are doing fine. I know I have a great concept, I know I have the right target market, and this year at least, the price was certainly right–still we are struggling with small numbers.

  • Mike Michalowicz

    #32 @Paul – Yes the boomer market is a HUGE opportunity, but I stay steadfast that you need to be passionate about your market and what you are delivering to them to excel.

  • Paul Sabaj

    As I am pushing 53 years old and retired from Fire Fighting, the Boomer market products to make life easier for latter years has taken on new meaning and interest. Being the young man that you are you might be too young and nimble to have the interest. Like you and Tony Robbins say follow your passion and the rest will follow. Be safe and have a great 4th of July

  • http://www.activeport.com Julie Fogg

    I was going to comment but then started reading other people’s comments. Stopped at #5 (http://www.ecstewart.com/) because most people can’t resist a question. It’s like a chance to play Rock Band – to answer a pleasant question.

    Blending…I don’t have an answer for you. But your website is VERY attractive. And the “Stalk Lisa” section for Twitter, etc. is hilarious. I don’t know if it is a female thing or not, but I spend more time at attractive websites. When talking to a lot of men, they don’t care – content is king for them. I will probably go back to your site again and look through in detail since it’s like eye candy for me. A website is a sales tool. A top rule in sales is to dress in a complimentary manner (look good). When a website looks good, I am TEN TIMES more likely to buy whether that is politically correct or not.

    @juliefogg

  • http://www.activeport.com Julie Fogg

    Crikey – I can’t get past the comments to get to my own darned comment! =D I WISH people would put their Twitter handle (example @juliefogg) next to their name at the bottom of their comment. Anyway, I clicked on Rick Brown (http://www.brownmob.com/) and clicked on “I Tweet” icon then got the blue screen of death. Well, I got a pretty graphic that looked like swirly water. No Twitter. Link FAIL. Come on, Rick Brown – you look like an interesting guy. I even did a print screen for you so you can see what happens. Incidentally, I wasn’t picking on you about signing with the Twitter handle – few people seem to do it (still!).

    @juliefogg

  • http://www.activeport.com Julie Fogg

    #6 – like Rick Brown, loved the Pavlovian tie-in. What a frekkin’ genius! That guy probably had a zillion naysayers. Clarity of purpose obviously helped him navigate the treacherous waters of the naysayer sea.

    I’m at the “God is in the details” phase of #7 (that is one of Donald Trump’s favorite sayings). We have deleted tons of extras that aren’t really needed on one of our most important services and we are fine-tuning the message of this core package offering that is better than comparable offerings. Your vlog was helpful for a few reasons. First, reinforcement. Having you speak to something my company is working on made me feel like I’m on the right track or what is known as the opposite of a naysayer experience. ;) Second, you gave a great example with that cell phone. Third, I was slightly stuck on the detail part of how this message will be framed to prospects and I can go back to my team so we can finally wrap up our service description and get our marketing materials refreshed.

    Great job, @MikeMichalowicz (ha!)

    @juliefogg

  • http://www.bestcareerstrategies.com Bonnie

    Another winner, Mike — thanks for the great ideas!

    Got a question about 10X cheaper… On one of my sites I sell an info product for $39.95 (job interview help). It’s more than an ebook, it’s an entire system that also includes email consulting. So I already feel it offers more value than my competitors’ products (but not 10X the value, maybe 3x). With so many people out of work and needing help, I was thinking of lowering the price. Following the 10X example, that would put it at $3.95. Question (finally): Would a dramatically lower price decrease the perceived VALUE of my product? People often think “you get what you pay for.” With such a low price, won’t they think “the product must really suck”?

    FYI, thanks to your video I’m also thinking of going the other extreme (10X more expensive) with a different site & product. Maybe one would balance out the other. :-)

    Thanks Mike!
    @BonnieLowe

  • Mike Michalowicz

    @Bonnie – YES, price plays a HUGE role in perception… and you need to be VERY careful when cutting price by counter acting the perception of lost value. Many people do it with guarantees. Others do it by “implied standards” – such as the rental industry – the consumer is recognizes they are getting the same product, if it is listed as the same product, regardless of what the cost is… think renting “Jerry McGuire” from Netflix or Blockbuster or the vending machine at the super market or even the library. No matter where you get it, you know he movie will play the same on your DVD.

    Taking the movie rentals on step further, notice the 10x on price. It is with the library, you can rent the movie for free. BUT their selection blows, and it is usually not as convenient as the super market vending machine. And that is why the other players are successful. Netflix, Blockbuster and the super market vending machines offers ultra convenience and selection. The thing is to dominate the movie rentals someone needs to elevate the standards by 10x…. in price or convenience or quality. Price would mean someone has to cut rentals of $0.10 per day (since the super market machines are a $1.00/day). Convenience would mean to get a movie to the person within seconds (since Netflix takes a few days, but a Blockbuster movie can be picked up within a 20 minute round trip for many people). Hence, video on-demand is the obvious next choice. So who delivers on that (video on demand) first will win… but only temporarily until the next 10x comes.

    OK, enough of the “case study”… I am almost wondering if your info product should go up by 10x to $399.50. Of course you would need to deliver on that value, but it doesn’t mean you delivery 10x more info… it simply means you improve it by 10x (or more). Can you make it 10x easier to use, or make people get the results faster?

    I’m not sure here… but rarely like to cut prices.

  • Mike Michalowicz

    #39 @Paul – I think you are in a big winning position. If I am not mistaken, as a fire fighter, you have health benefits and a pension for life. If that is accurate, that is a nice foundation for taking some risks as an entrepreneur.

    But I think you have an even bigger benefit going for you… your training on response times, navigating smoke filled rooms, rapid assessment of situations – are all things you can bring to other businesses. I am sure you can use the BLEND technique of fire fighting and X; and come up with some cool new business approaches.

    - Mike

  • http://www.Brownmob.com Rick Brown

    Julie Fogg – thanks for the heads up…all fixed now.

    Agreed that while content is king, the look and feel of your site is just as important…first impressions impact your reputation…if you lose your reputation in the business world, you have nothing.

    One important point in deciding how your site should look and feel – it goes back to knowing who your specific audience is…you cannot…will not…reach everyone. Don’t worry about alienating…in fact, considering who you DO want to alienate will help you determine who your core audience really is.

    Not everyone wants or needs a widget.

    And finally, if it’s your personal website, it should somehow be a reflection of YOU. If it’s not your own personal website, consider building your own and making the product YOU! Look around…the internet is full of “products,” but, unless you’ve put it there, there are no other YOU’s!

    Cheers!
    Rick
    @RickBrown1

  • http://www.activeport.com Julie Fogg

    Dear @MikeMichalowicz,

    Since you have a genius idea here, I’m going to request that when you are addressing a posted comment, please put the full Twitter handle ie @bonnielowe instead of @bonnie.

    When I post a comment, I click on the “read comments made to this blog post” or whatever it says. I get my email to my BlackBerry. When I’m in a line somewhere, I read through my educational or social media email. If I read someone that I like, I set a reminder on my BlackBerry and find that person when I get home. Now that people are listing their Twitter handles in your comment section, they will make it Easier for people to follow them. Since I get no less than 300 messages on my BlackBerry a day, some stuff falls through the cracks. If you address an admin response to the Twitter handle, I can join the conversation faster or watch it faster. The key is to use copy/paste on the Twitter handles to save time (save time for your intensely loyal readers so a Twitter handle listed is spelled correctly).

    @MikeMichalowicz – I have found a community I like a lot here. Thanks for being you.

    @juliefogg

  • http://www.activeport.com Julie Fogg

    Dear Paul Sabaj,

    One of my mentors told me that people in sales have the same psychological profile as someone in special ops (or just a dangerous profession where their life is at risk). The irony there is that my brother was in special ops for 20 years and now is in sales for Very large contracts. Anyway, I know that sales does not equal being an entrepreneur and being an entrepreneur does not equal being a sales person. However, if a person makes a decision to develop and nurture specific traits, they can make progress at whatever speed they want to assuming their actions reflect their self-stated goal. Here is my point: I agree with @MikeMichalowicz about your skills as a fire fighter transferring easily to “x” for blending. Because your job put your life at risk, I feel that developing your sales and entrepreneurial traits is absolutely possible if you make the decision to do that.

    You mentioned Tony Robbins so I know that you know change can happen as quickly as you can get out of your own damned way. 50 is the new 30 in this society so you have a lot of time ahead of you to be your best self. Since you mentioned a hot market, here is something I found interesting: GrandCare Systems: promoting the idea of Aging Responsibly – it’s a LinkedIn group created by a company using technology to help people live in their homes longer. Some guy I knew from Nortel started his own company and I found the group when he joined it since we are still connected. Here is the link (you have to have or create a LinkedIn account) http://www.linkedin.com/groups?gid=2043956&trk=NUS_JGRP_grp_nm&goback=.hom

    Looking forward to hearing about what you decide to focus on!

    @juliefogg
    http://www.twitter.com/juliefogg

  • http://www.ChicksAtSea.com Sandy Wheeler

    @julie fogg. you are so right 50 IS the new 30! At 54 I have never felt so in control and energetic at the same time. No chance of early retirement here!

  • http://www.activeport.com Julie Fogg

    Dear Sandy Wheeler,

    Where is your Twitter handle, girl? Are you on Twitter? I’m with you – forget retiring. :)

    @juliefogg

  • http://www.ChicksAtSea.com Sandy Wheeler

    http://twitter.com/LadiesTravel

    there you go Julie: come by and visit anytime! :)

  • http://www.activeport.com Julie Fogg

    @RickBrown1

    You get it, brother. I am in a national organization of women business owners and different regions have different looks from packaging to the style of a website. I once tried to provide feedback to an author and she explained her demographic was not me (Los Angeles, Gen X). I agree with you that people should decide who isn’t their target market and alienate away. Niche makes you rich heh. I can’t wait until I change my website. I like it better than the original, but like any company aka vehicle, tune-ups are a great idea. Speaking of tune-ups…I’m going to go work out and minimize the impact of this holiday. =D

    @juliefogg

  • http://www.activeport.com Julie Fogg

    @LadiesTravel aka Sandy Wheeler,

    Some unsolicited advice: do everyone a favor and sign all blog comments with @LadiesTravel so it is easy for people to find you. Since your Twitter handle isn’t your name, I would include your name also.

    Why this is a good idea:

    1. Being connected to someone on two websites is a stronger connection than being connected on just one.
    2. People that can and want to help you with your business can find you faster.
    3. People that need your help in business can find you faster.
    4. Prospective vendors can find you.
    5. Prospective clients can find you.

    I see that you are a Future Business Leaders of America sponsor. This tip is a great thing to pass on to the young folks you sponsor. I hope to mentor young people some day and I know exactly where to go when I’m ready to take the next step: @LadiesTravel. ;)

    @juliefogg

  • http://www.thetaxdevelopmentcompany.com BiG Al

    Great job, and you simplified great techniques very well. Keep it pushin’ my friend…

  • Mike Michalowicz

    @54 #BiG Al – Thanks, BiG Al. You are my boy!

    - Not Really That Big Mike

  • http://americaskidtimes.com dparadise

    Great Stuff Mike..I plan on watching this once a week. I kinda knew about the win-win-win and that really works when applied !

  • http://www.sweetbakerycafe.com Chris

    To help with the “what Sucks” #1, always carry a pen/paper or some method to write something down, i.e. blackberry. Create and maintain your bug list. The list of things that bug you. Write down everything; waited too long at McDonalds, couldn’t easily find a product you were looking for, disappointed in the quality of service you received, etc. Write it all down. You will find innovation and opportunity. Yes, you can call it a What Sucks list if you desire.

  • Karan Walia

    These strategies are really innovative.I mean each one of us comes across these things on routinely basis,but very few make it.Its all about observation!!!!.

  • http://theseokid.com Dorothy

    I think so. Very good post, glad I found this.