Want to keep you employees motivated? Here is the stuff you already know: Pay them well. Give them praise. Challenge them. Reward progress. Bla. Bla. Bla.
I am not suggesting that stuff doesn’t work. It surely does. The thing is, any good entrepreneur will follow that advice. But, I don’t want you to be a good entrepreneur who simply follows, I want you to be a great entrepreneur who leads! When it comes to motivating entrepreneurs, here is a method I have used that blows peoples minds and turns motivation into a level of undying loyalty that is rarely experienced.
First, I do all the above stuff. It is important and it is habitual, but then I turn it up. The trick is in recognizing the employee’s spouse. Yep! The better half. They have tons of influence over your employee’s motivation.
Could you imagine every morning, your employee heads to work, while the spouse barks out “How much longer are you going to work for that jerk?” What do you think that does for motivation? Exactly, it destroys it.
But now imagine every morning your employee hearing “I can’t believe how lucky you are to being working at that company! Have another great day!!!” as they rolled out of the driveway. That surely motivates employees and gets them jazzed up about your company.
So start rewarding the spouse, for God’s sake. Send them a card on their birthday. Send a gift on their anniversary. Or how about this one… send them a $100 “bonus” with a note saying how much you appreciate their support for their spouse. That will blow their minds. And the motivation you see from your employee will blow yours!





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