News For (Toilet Paper) Entrepreneurs – MARCH 4, 2009

Consumers Continue To Put Off Major Purchases

The News: Fox News reports auto sales continued their downward slide as consumers put off major purchases in order to boost savings. Full report.

Why It Matters: Without a new car, consumers will want to improve the ones they currently have.  Are you in the “new car smell” spray business?  You should be.

Paper’s Days Are Numbered

The News: Fortune reports in a short while you may be reading your newspaper on an e-paper device – a thin piece of plastic the size of a legal pad that can be taken to the beach or on the train. Full report.

Why It Matters: Along with the introduction of the iPod came an entire industry for “skins.”  Along with the e-paper device will be tons of new industries too – the first mover has the advantage.

Schwarzenegger On The Economy – “Stop Whining”

The News: PC World reports during a speech at the Cebit trade fair in Hanover, Germany, on Tuesday, Arnold Schwarzenegger said Americans need to be looking for a solution not focusing on the problem.  Full report.

Why It Matters: It’s not a tumor!


Compiled by Mike Michalowicz, Author of The Toilet Paper Entrepreneur

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