Posts for March, 2009

If you are picking a company name the old fashion way you are in trouble. You know what I am talking about -- brainstorm names where customers can quickly figure out what you do. Oh yeah, and you better pick a name that starts with an "A" in it so you can get first spot in any list of competitors. Not. That old school approach to choosing a company name does not work any more. Here's the new way:  Read more »

Everywhere I speak women fill the seats. They outnumber the men in my own network. And they are not just talking about starting businesses; they are leaders at the forefront of the next entrepreneurial wave. It’s not exactly what I expected to find when I set out to inspire the growing TPE movement.  Read more »

Allana Taranto, a fellow TPE in our community, is working on a project and needs your help. Those who choose to help will be getting tons of free PR for very little if any work. Here is what Allana wanted me to let you know… “We at Ars Magna Photography Studio are moving forward toward our dreams of [...]  Read more »

<a href=”http://www.adimpact.com/” mce_href=”http://www.adimpact.com/”>Adimpact.com</a> Company TOLETTA Started May 2008 Service The World’s First Premium Brand of Purse Size Travel Packs of Paper Toilet Seat Covers. Startup Cash $40,000. Packaging, Legal, Website, Inventory, Marketing. College University of Ottawa (Canada) Favorite Quote “Good things do NOT come to those who wait … good things come to those who INITIATE.” Susan RoAne (The Mingling [...]  Read more »

Every business owner wants to know how to increase their revenue, particularly nowadays. Check out this list of 6 easy ways to increase your revenue. Tip number 6 will blow your mind (I'm doing it now, and so should you):  Read more »

Another video by Mike Michalowicz, Author of The Toilet Paper Entrepreneur  Read more »

Attention, entrepreneurs in the making! Before we get started, let's get one thing straight - YOU ARE BORN WITH IT. Passion, thirst, risk-taking, innovation, intelligence, and so many other variables that make up a successful entrepreneur, can not be taught. They are either in your genes or not. Sorry but that is the brutal, God-honest, truth.  Read more »

In case you’ve been living under a rock -- in Antarctica -- we’re in a recession. The “new” economy is getting to everyone, including your employees. You may be too busy trying to keep them on the payroll to notice that your staff is a little on edge. (Hint: If your marketing guy shows up to work wearing nothing but bicycle shorts and a pink wig, it’s a sure sign that your crew is in need of a few office perks like, yesterday.)  Read more »

CEO of Ars Magna Studio Ars Magna Studio is based in Boston and San Francisco providing sophisticated, authentic and poetic fine art wedding and portrait photography. Adventure, far-flung destinations and weddings of uncommon character are always welcome. Ars Magna Studio 1-800-729-9077 info@arsmagnastudio.com [...]  Read more »

Listen to Mike’s Blog Talk Radio interview with Vicki Flaugher of Smart Women Publishing.  In the interview you will learn why women are taking over in the entrepreneurial frontier, and the strategies they are using! Have you read The Toilet Paper Entrepreneur yet? You haven’t?!?!?! What the heck are you waiting for? Click here to [...]  Read more »

Another video by Mike Michalowicz, Author of The Toilet Paper Entrepreneur Did you read the one book that is actually helping entrepreneurs in this economy? Check it out now!. Subscribe to Toilet Paper Entrepreneur Blog! Just click on this, confirm you are a living human, and we’ll email you every time we have a [...]  Read more »

It's that time of year again -- TAX SEASON! I'm sure you aren't ringing the bells of excitement. I doubt you are all giddy about filling out the forms and paying the government taxes. Nonetheless, if you follow these simple business tax tips you may in fact have something to celebrate. One note of caution, always seek the assistance of a professional accountant before determining these (or any other) tips are appropriate for your business.  Read more »

Marketing isn’t what it used to be… and that’s a good thing. We are proud to announce Mike Michalowicz’s newest tele-seminar, where he will share The 10 Strategies of TPE Marketing. If you haven’t listened to one of Mike’s presentations yet, you are in for a treat.  If you have joined in before, you already know [...]  Read more »

America is dealing with an economic crisis. Everywhere we turn the media is covering negative story after negative story. Sadly, the media fails to highlight the “good” that comes out of recessions for individuals and entrepreneurs. Now before you say, “There is never anything good that comes out of recessions,” I challenge you to read the rest of this article with an open mind to see if it makes you think differently about our current situation. So read on, oh courageous one, here is why this recession is good for you…  Read more »

Struggling AOL Lures Google Exec. Tim Armstrong he News: The Wall Street Journal reports with Tim Armstrong becoming AOL’s new chief executive, speculation has intensified that it may split from parent Time Warner Inc. Full report. Why It Matters: AOL grew on aggressive marketing (remember all the AOL CD’s in your mail), but collapsed on crappy customer [...]  Read more »

When the Dow goes down, manners matter more. Yes, believe it or not, the etiquette consulting field is a recessionary business. Think about it, when you have a choice between two restaurants, both in the same area, both in the same price range, both with solid menus, and one makes you feel like Norm walking into [...]  Read more »

Small Biz Outlook: More Pain Ahead The News: With sales down and unlikely to pick up any time soon, business owners are slashing staffs and inventories in an attempt to keep their companies afloat. Full report. Why It Matters: When the going gets tough, as an entrepreneur you got to do what you got to do. Rise [...]  Read more »

Another video by Mike Michalowicz, Author of The Toilet Paper Entrepreneur Did you read the one book that is actually helping entrepreneurs in this economy? Check it out now!. Subscribe to Toilet Paper Entrepreneur Blog! Just click on this, confirm you are a living human, and we’ll email you every time we have a new [...]  Read more »

<a href=”http://www.adimpact.com/” mce_href=”http://www.adimpact.com/”>Adimpact.com</a> Sorry! We are no longer taking sign ups for The 7 Day Sex Challenge! Compiled by Mike Michalowicz, Author of The Toilet Paper Entrepreneur Subscribe to Toilet Paper Entrepreneur Blog! Just click on this, confirm you are a living human, and we’ll email you every time we have a new post (but [...]  Read more »

Airlines Slashing Capacity On Slowing Demand he News: The Wall Street Journal reports Delta Air Lines, American and United airlines said Tuesday they would further reduce seat capacity this quarter because of slowing consumer demand. Full report. Why It Matters: This is going to greatly inconvenience regular travelers who are still traveling.  Use this as an opportunity [...]  Read more »

The long awaited Y.E.S. Movie was officially made available to the public today.  Normally I wouldn’t write a separate post about something like this, but this movie is BIG for entrepreneurs.  The movie includes 35 entrepreneur and wealth building experts from all over the country – most of them (perhaps all of them) are TPEs [...]  Read more »

Listen up entrepreneur.  Let’s talk about you, just you, for a moment.  In addition to building your business, the most important thing you do every day is sleep.   Without proper sleep your performance flounders.  Without any sleep you become immobilized.  Unfortunately, us entrepreneurs think there are easy work arounds and short cuts.  We are [...]  Read more »

More Spending Is Required To Save The Economy he News: USA Today reports Christina Rumer, head of the president’s Economic Advisers, said the government must keep spending to sustain the economy until a recovery is well established.. Full report. Why It Matters: Interesting read on how the Great Depression was made greater by certain government fiscal decisions. IBM [...]  Read more »

You know those little pop up windows that say, “Your Opinion Counts!” in an effort to recruit you to take online surveys? Those little boxes seem to appear out of nowhere, and as annoying as they are, their message is actually spot on. Your opinion does count. Many people tend to value the opinions of experts [...]  Read more »

Entrepreneurs Cut Their Own Salaries Before Others The News: CNN reports on a poll that shows most entrepreneurs cut their own salaries before laying off staff. Full report. Why It Matters: It sounds noble at first past, but if an entrepreneur cuts too deep into their own salary – they can’t survive and every employee, including the [...]  Read more »